White Label Poker Software Solutions – A Guide

Poker has become one of the most popular online skill games. Players and business entrepreneurs alike are getting into the trend. One of the many business options is white label poker software solutions.  This allows game owners to offer paid poker services or social gaming.

Social poker has become popular especially since Facebook launched its Zuniga poker platform. Since then, a wide range of poker sites have found their way online. With new global projections for poker revenues on the increase, $237.5 billion (Market Watch), investors are ready to make their move. 

So, if you are planning to get into the online poker business, here is a concise guide on using white label poker apps

What is White Label Poker Solution?


White label Poker software solution allows investors to acquire a gaming platform that they can own and adjust to their existing brand. Software developers offer this unique license to gaming companies in order to create independent services.

Usually, white label indicates that the software would be provided by one company to the gambling outfit. The purchasing company would rebrand it and distribute the poker software as its own product.

What are the Advantages and Disadvantages of White Label Apps?

Businesses that are planning to create a unique mobile or web app from scratch, should reconsider. Besides the competitiveness of the market, they may discover that it is very costly. It is easier to explore the advantages of white label Apps.

There are numerous advantages to going for a white label poker solution. Some of these pros are financially related and address issues such as cost, time to point of sale, and returns on investment.

To help you make a more comprehensive decision, here are the most common advantages of owning a white label App.

Advantages of White Label Poker App

  1. Lower investment in the software: The cost of developing an app can be enormous and more multiplayer.  White label poker solution removes the high-end cost of development.
  2. The product is already market-ready and requires no testing and trial period. All software apps must go through a trial and error testing phase. This can be both time-consuming and costly. Plus, with each test, there may be new tweaks, until a desirable product is achieved. Even so, developers run the risk of the software not passing user appeal.
  3. You can get to the poker market within a shorter period of time. The White Label poker software allows a business to get online within weeks instead of months, or years. This means that the business can start earning money within a short time span.
  4. Easy to customize for additional websites: The key to successful gaming is multiple portals. White label allows for unique branding for each webpage you may create. Some poker outfits use their white label capabilities to create partners.
  5. Higher return on investment: Time is money and so are resources. That means the less time and resources that you invest in creating your poker site, the larger your ROI margins. By eliminating investment costs for creation and App testing, you can dedicate a larger budget to marketing.
  6. Easy to maintain: white label solutions are built to allow third-party editing and maintenance. This is another large reduction in cost. In-house Apps usually require on-hand technical staff for development and maintenance. It also requires investing in a game documentation.

Disadvantages of White Label Solution

There are not many downsides to using white label solutions. The most common are the gaming set limitations. While you can adjust tables, rooms, and card decks. You are unable to make changes on reels, and backend relativity. They come that way and are unchangeable.

What Is the Best White Label Poker Software?

If you plan on building a poker community you may want to evaluate some of the best white label poker software.  There are many options to choose from but it is best to determine your plan before looking at the software providers. The first thing to consider is what type of poker platform you plan to host.

There are two general types of poker platforms. The first is the most popular social poker. These types of games do not allow real money gambling and are therefore available in more jurisdictions.

Social poker platforms allow users to play their favorite games in the same framework of private rooms, public rooms, tournaments, and video poker games. You can generate earnings by selling tokens that users may need for continued gaming, placing ads within the games, or both.

The other option is the paid gambling poker tables. Users can play for real money and may participate in unlimited wagering.  You can make an income by charging a small percentage of each pot, commonly known as the rake. Some games, such as video poker, are against the house, and winnings are yours.

Top Five Most Popular White Label Poker Software

Here is a list of the best white label poker software. The gaming providers offer all-inclusive white label licenses, including poker, casino, and sports betting. Some of these poker software providers offer financial processing as well.

  • TJN Poker declares itself as the leading white label poker platform. It is a multi-channel and turnkey gaming solution that has been used on both social and paid platforms. It can be adjusted for communities or public audiences..
  • SoftGamings is an i-gaming developer that has been around since 2008. They provide both turnkey and white label services. The software boasts poker, casino, and sports betting.
  • Gamio Technologies has many years of experience in online white label poker platforms. The software is mainly used for real-money poker sites. They boast of testing with rigorous systems.
  • Gamma Stack claims to be the most trusted white label Poker solution. They have been used on more social tables than paid poker sites. However, they have been used on both types and are as reputable for the platform of your choice.
  • Quadnet Poker network provides one of the most customizable white label solutions. It is the fastest to rebrand and it said that some poker rooms have been put online in less than a week.

Getting online within a short period of time and with reduced investments requires that you choose a good white label poker solution. This short guide has provided tips on choosing your best white label poker App.

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